PACKAGING DESIGN, ILLUSTRATION, ART DIRECTION
Dem Istanbul

The new Turkish tea series of Istanbul's award-winning tea house Dem is meticulously grown in the unique nature of three special cities of the country.  

The visuals of this special series focus on connecting with the audience on an emotional level. The narration of the packaging reflects the daily routines of ordinary local people, creating an authentic and lively story. 

Photography by Yonca Muslubaş