BRANDING, PACKAGING, ART DIRECTION,
SOCIAL MEDIA DESIGN
Graunds 

As a self care brand, Graunds believes that true beauty comes from within and views personal care as a journey rather than a destination. This philosophy forms the core inspiration for the brand's identity and packaging.

A sophisticated minimalist logotype, a nature-inspired color palette, and topographic silver foil with embossed accents - echoing the brand’s name - come together to create an inviting sense of calm.